Traditional retailing is undergoing many changes, with key dynamics ranging from the globalisation of the industry to the increasing importance of private label.
Of particular interest is the diversification by retailers into non-food areas. This move has been prompted by increasing price competition within the food sector with a resulting erosion of the retailers overall gross margins.
Diversification allows the retailer to defend against these decreasing grocery margins and also to generate additional returns from retail space by maximising returns from their footfall. Retailers are in effect endeavoring to become a one-stop / destination shop. This is particularly true for the large multiple, hypermarket and supermarket chains.
Consumers have also become more sophisticated and it is therefore increasingly necessary for the retailer to better understand their changing needs and to be pro-active in meeting these needs in a manner that differentiates itself for its competitors. TFCC understands that, as a supplier of own label products, it must assist in the identification of these changing consumer patterns and offer credible solutions.
TFCC has successfully established itself as an innovator in the homewares market and through its strong relationships with well established companies such as Marketing Network, Bialetti Industrie Italy, Bradshaw Asia, Esseplast S.p.a, True North, and Hellman Distribution, TFCC brings even greater added value to the retail trade.
In doing so, TFCC has firmly established a competitive advantage over the competition.
Since its creation, “The Four Corners Company” brand has firmly establish itself in both the UK and Irish markets by consistently demonstrating its expertise in the areas of Innovation, Design, Supply Chain Management, Quality control, Operational efficiency and Logistic Management and it has achieved all of this while remaining extremely price competitive in the market and also adhering to its ethical sourcing principles.
|